The Western Province Cricket Association (WPCA) is proud to announce its partnership with Heart FM as the Official Radio Partner, for the next three years. 

Heart FM is the Cape’s best-loved radio station, with a trusted and authentic connection to people of the Mother City. It entertains and informs it’s deeply loyal audience through an exciting mix of music, news and sport, while providing a guiding light to communities in the region, and reflecting the values the people of Cape Town hold most dear.

The partnership will see WPCA and Heart FM working closely together to develop campaigns that will bring the listeners of Heart FM closer to WP Cricket, give them exclusive access to game day tickets, player signing sessions, Heart FM Broadcasting at WSB Newlands and much more.  Through the channels available to Heart FM, WPCA will be have access to the various daily shows, along with a specific slot on Jeremy Harris’s Super Saturday to talk all things WP Cricket.

Commenting on the sponsorship agreement, WPCA CEO Corrie van Zyl:

“We are thrilled to be able to announce this partnership with Heart FM.  We have worked with the station in the past in multiple ways, and it is great to be able to formalise the relartionship for the next three years”

For almost two decades Heart FM has been the expression of Cape Town culture – community-centred, socially aware, and committed to enjoying life to the full – something that will enhance this partnership in the years ahead.

By aligning with WPCA, Heart FM strengthens its position as a key supporter of the sport’s growth and development, both at the grassroots and professional levels.

Heart FM’s MD Renee Redelinghuys also expressed her excitement about the partnership: 

“Heart FM are delighted to grow our partnership with the WPCA. Our audience are ardent sports fans and Western Province Cricket have given the people of the Cape so much to be proud of. The WPCC is part of Cape Town’s beat, and we can’t wait to share even more sporting excitement with our audience – wicket for wicket, run for run, and win after win.”